Mobile App Enterprise vs Consumer

We expect mobile phone sales to reach 2.5 billion units by 2020; fueling demand for apps in the enterprise that achieve the high performance and ease of usability. Concerns differ with enterprise tools vs consumer shopping mobile apps development and user data access requirements. 

enterprise mobile app platform

Overall, business organizations find employees often use three to five mobile devices to perform their job functions on multiple platforms such as Google Android, Apple iOS and Microsoft Windows 10. 

To meet the exploding demand for enterprise mobile apps, many organizations turn to applications development firms like to begin defining cloud management tools. 

The initial program setup is critical to mobile enterprise applications for vendor supply chain, secure IT architecture and responsive sales platform integration of social media network and social commerce marketing says James Dean @

mobile app toolsmobile apps

We recommend best practices during enterprise mobile app development.

1) Prioritize app development

Mobile development teams are overstretched and have difficulty effectively delivering the growing number of mobile apps in their queues. The result is apps being built on a first-come, first-served basis, with the line of business making the most noise having its needs met first. This lack of value-driven prioritization leads to inefficient use of IT resources and a degradation in the quality of apps delivered. Mobile development teams need to formulate a process of mobile app prioritization that involves understanding the needs of business stakeholders. This will be a key factor in defining common criteria for evaluating mobile app projects.

2) Adopt a bimodal IT approach

Integration is often the largest part of the effort of delivering an enterprise mobile app, with many app development teams underestimating the time and resources required for integration during the planning stage of the traditional waterfall methodology they are following. Organizations need to replace this traditional IT development approach with a bimodal strategic approach that supports innovation and agility to deliver apps more efficiently and quickly. Bimodal approaches consist of two models: Mode 1 drives the creation of stable infrastructure and APIs to allow apps to retrieve and deliver data to back-end systems without impacting those enterprise applications, while Mode 2 uses high-productivity, agile approaches to quickly deliver front-end app features required by the business.

3) Use rapid mobile app development (RMAD) tools

Using development tools that can produce apps more rapidly is crucial for enterprises to help bridge the gap between mobile app demand and supply. Significant innovation is driving this market and replacing traditional coding approaches, such as native development tools, with more effective RMAD tools. There are many approaches to RMAD, including drag-and-drop codeless tools, code generation and orchestration, model-driven development, virtualization, forms construction, and others. These approaches are allowing those with no programming skills or coding ability, such as people in business roles, to rapidly assemble mobile app prototypes and continuously iterate on these designs.

4) Adopt a mixed-sourcing approach

Organizations want to have full control over their mobile app development initiatives, however, maintaining a pure in-house development environment is difficult to achieve given mobile is a relatively new competency to many developers. It entails many complexities and specific activities, such as UX design and psychology or cellular coverage testing, which may be more efficiently handled by an outsourced third party experienced in mobile app development.

Gartner market research says, currently only 26% of organizations are attempting to build an in-house-only development approach, while 60% are delivering mobile apps using experts such as 


On the consumer end of mobile apps development, we recommend a single click button that offer dual functionality and streaming content updates. 

Key interests among consumers using mobile apps include :

consumer apps

BuildFire is an excellent app solution for beginner consumers and small business owners trying to boost their online brand presence.

MobiCart is another mobile application, we often use to help increase Internet retail sales for e-commerce sellers. Click image to review shopping carts…

mobile shopping cart

Factors to consider when creating your mobile app include :

  • Cost
  • East of use
  • Customizability
  • Push notifications
  • Loyalty programs
  • Location-based/geotargeted services
  • Social media integration
  • One-click contact
  • Maps integration
  • Ability to preview on devices
  • App management tools
  • Third-party app integrations
  • Analytics and reporting
  • Help/customer support
  • Limitations

Checkout Mobile Apps platforms to get started … 

App Factory — All about content? App Factory automatically pulls your content directly from your website so you can create an app in as little as 5 minutes. Just enter your website or feed URL, upload your logo, choose your colors, and you’re set. Based on its straightforward app-building process, App Factory is a no-fuss app-making process that allows you to deliver content directly to your audience’s mobile devices as the app goes live. — Do you run a marketing agency? helps you build mobile apps that are specifically designed to market businesses, bands, celebrities and other clients. Unlike the majority of app makers, is distributed via text messages, social media and push notifications, which gives you more autonomy and lets you skip the hassle and wait times involved with distributing them via app stores. — Built with small businesses in mind, aims to make mobile app development easy and affordable. It also does all the legwork when it comes to submitting apps to app stores and comes with full customer support, regardless of your subscription plan. — is the only drag-and-drop cloud-based platform with visual development tools and integrated back-end services. The builder runs completely in the cloud, so there is nothing to install or download, which makes it easy to build and launch your app. also comes with advanced features for developers.

AppMachine — AppMachine is a cost-effective way to build a professional, full-featured app either by yourself or with the help of designers. There are three ways to build an app using AppMachine. The fast and easy way is to scan your current website and import content into an iOS, Android and Windows Phone app. You can also start from scratch using the platform’s pre-coded “building blocks,” or have AppMachine’s developer build an app for you.

AppMakr — One of our favorites, AppMakr is a free DIY app-creation platform for building robust HTML5 Web apps and native apps for iOS and Android — no coding required. With AppMakr, businesses can build as many high-quality apps as they want, with unlimited updates at no cost. Features include push notifications, HTML5 functionality, high-resolution photo galleries, live updates, and branding and design customizations. Unlike the majority of app builders, AppMakr gives you complete autonomy over your app by publishing it under your brand, not AppMakr’s.

AppNotch — Sometimes, a website is all you need to create a mobile app. AppNotch lets businesses transform their existing website into iOS, Android and HTML5 apps simply by entering your URL and choosing a design. It also automatically syncs content, so you don’t have to keep going back and forth as you make changes to your website.

appsbar — appsbar is a free app maker for Android, iOS, Windows Phone and BlackBerry devices. In addition to building apps, appsbar also makes it easy to promote your apps at app stores, on social media and via its own app marketplace. It also comes with extra perks, such as support from appsbar’s team of app developers.

Appsme — Appsme is another easy-to-use app maker that offers both free and paid options. The company says that if you can build a Facebook Page, you can build an Appsme mobile app. We like that it also comes with advanced features and a developer option, so you can fully customize it for your business.

Appy Pie — One of our runner-ups, Appy Pie is a drag-and-drop app maker for iOS, Android, Windows Phone and BlackBerry. Appy Pie apps come with a complete set of features to stay connected with customers, such as push notifications, social media and blog integration, photo galleries, and sharing capabilities. Several business aids are also available, such as an appointment scheduler, restaurant tools, GPS tracking and one-touch calling.

Bizness Apps — Bizness Apps is an app creator suitable for almost any type of small business, including restaurants, bands, sports, real estate, legal services, nonprofits and even religious organizations. You can choose from hundreds of customizable templates and features, like push notifications, GPS, content sharing, social media, mobile shopping cart, mobile reservations and food ordering, custom email forms, mailing lists and more.

*BuildFire — Our top pick for the best app maker for beginners, BuildFire lets you create a professional-looking mobile app in just a few minutes. It offers a user-friendly interface that simplifies the app-building process, so you don’t need an ounce of coding skills to create your app. It also comes with customization options, so you’re not stuck with generic apps that are common with similar app makers. Read our full review here.

Canvas — Canvas Business Apps & Forms lets you convert forms into mobile-ready digital formats, taking away the hassle and inconvenience of manual paperwork. Using Canvas, businesses build their own apps that can perform all types of time-saving tasks, such as workflow automation, estimates and purchase-order calculation, product tracking (via GPS), and confirmation or authorization via signature capturing. Canvas apps can also accept mobile payments, track inventory via bar code scanning and maintain various databases.

Como — We like Como because it makes it easy to build professional-looking apps using a collection of themes, colors, icons, layouts, styles and backgrounds. It also offers several features to help you run your business. You can accept in-app mobile payments via MyCheck, enable customers to place in-app orders with Online Ordering, and track customer deliveries with Bringg. In addition, Como offers various distribution and promotion services to market your app.

EachScape — Another one of our favorites, EachScape is a drag-and-drop app builder that lets users craft custom, high-quality iOS, Android and HTML5 apps. Because EachScape doesn’t rely on templates, its app-building platform enables users to create customizable native and HTML5 apps, with features including location-based services, push notifications, live streaming and a wide range of social network integration beyond Facebook, Twitter and LinkedIn. EachScape also provides a Cloud CMS service to store text, images, audio and videos that power your app, as well as advanced app management tools.

GameSalad — GameSalad lets anyone build a robust gaming app quickly and without any coding skills. According to GameSalad, you can build a game in hours instead of weeks and months. After downloading the free GameSalad Creator, you can start building your game using its drag-and-drop interface and library of behaviors and game elements. Using its In-App Previewer, users can test game logics and behavior sets on their desktop or mobile devices for a full, real-life gaming experience.

*GoodBarber — Our top pick for the best app maker for small business overall, GoodBarber offers the most bang for your buck. It is both affordable and easy to use, and also offers a ton of features, customization options and excellent customer service at no additional cost.  Read our full review here.

*MobiCart — Our top pick for the best app maker for retailers, MobiCart is a fast and easy way to bring your store to mobile devices. It lets you automatically create a storefront right on your app, and then takes advantage of mobile commerce and mobile-payment services so customers can shop straight from their iPhones, iPads and Android devices. Read our full review here.

Mobile Roadie — We like Mobile Roadie because it lets businesses create robust apps with advanced features, such as geotargeted push notifications for relevant and individualized messages, location maps to see where users are and to filter engagement, in-app activity points and rewards, mobile marketing tools, news updates, and a fan wall with threaded posts and chat capabilities. It also comes with advanced analytics tools that reveal important customer data, such as what users are viewing, sharing and buying on the app, as well as their app sessions and demographics.

Salesforce1 Platform — Businesses looking for custom solutions can use Salesforce1 Platform to create tailor-made apps for customers, employees, partners and other users. What makes Salesforce1 Platform stand out is that besides basic apps, it gives you flexibility and boundless customization. It does so by easily integrating your back-office tools, syncing data from systems you use, and offering API options and services.

enterprise mobility

Taplytics — Taplytics helps businesses optimize their apps and retain customers. It is a native mobile A/B testing solution that offers the ability for entire teams — from product managers to designers and developers — to update apps without the use of code or the need for approvals, enabling businesses to focus on their core jobs in a streamlined platform. Taplytics is designed to provide instant app updates using the Web-based Visual App Editor.

Zengine — Keeping databases using spreadsheets or clunky software can be a pain for small businesses. Instead, Zengine’s cloud-based platform lets businesses create custom apps that simplify database management. With Zengine, you can build online database apps that work for your business, minimizing human error and time wasted due to confusing interfaces and manually entering and searching for data.

Zoho Creator — Zoho Creator was made with ease of use in mind, so it employs tools like automated workflows with an intuitive drag-and-drop interface to simplify the app-making process. What makes Zoho stand out is that it offers other features that make it functional not just for customers and users, but also for your business. For instance, you can add customer relationship management capabilities into your app, such as automatic alerts for sales reps and account managers when customers send an inquiry over the app. You can also integrate third-party app services, such as PayPal, to start selling products and accepting mobile payments.

ad campaign